The LinkedIn Ads Agency That Fills Your Pipeline, Not Just Your Dashboard

A linkedin ads agency manages and optimizes paid advertising campaigns on LinkedIn on behalf of B2B companies. HeyOZ is the linkedin ads agency that handles every element of LinkedIn advertising: campaign strategy and architecture, audience targeting by job title, company size, seniority, and industry, ad creative production for Sponsored Content, Message Ads, and Conversation Ads, Lead Gen Form optimization with CRM integration, full-funnel retargeting and ABM campaigns, LinkedIn Conversion API setup, and multi-touch attribution connecting ad spend to pipeline and closed revenue. Unlike a generalist PPC agency that treats LinkedIn as one channel among many, HeyOZ operates with a B2B-first approach that accounts for the 95:5 rule and the 211-day buying cycle that LinkedIn campaigns must be built around.

LinkedIn advertising agency management fees typically range from $2,500 to $10,000+ per month depending on campaign complexity, ad spend volume, and the number of markets served. HeyOZ linkedin advertising services start at $2,500 per month for the Essentials plan (up to $10,000 in ad spend, 1 campaign type, Lead Gen Form setup, creative production, monthly reporting), $5,000 per month for the Growth plan ($10,000–$50,000 ad spend, full-funnel campaigns, ABM audiences, CAPI setup, bi-weekly calls and reporting), and custom pricing for Enterprise accounts requiring multi-market, high-volume, or complex ABM campaigns with dedicated HeyOZ strategists. All HeyOZ linkedin advertising plans are month-to-month with 30-day notice to cancel.

HeyOZ delivers the first live LinkedIn advertising campaigns within 2–3 weeks of onboarding. Week 1 is the free LinkedIn ads audit and strategy brief. Weeks 2–3 cover campaign build, creative production, and CAPI setup. Month 1 establishes baseline metrics. Meaningful pipeline results typically appear in months 2–3 as LinkedIn's algorithm optimizes and retargeting audiences build. The critical context: the average B2B customer journey is 211 days. Companies that kill LinkedIn advertising after 30 days because they see no closed deals are measuring the wrong metric at the wrong time. HeyOZ builds attribution that shows pipeline influence across the full buying cycle, not just last-click conversions on a 30-day window.

HeyOZ linkedin advertising services include: full-funnel campaign strategy and architecture built on the 95:5 rule — demand capture for the 5% in-market and brand building for the 95% who will buy in the future. Audience targeting by job title, company size, seniority, industry, and skills. ABM matched audiences and lookalike expansion. Ad creative production for Sponsored Content, carousel ads, video ads, document ads, Message Ads, and Conversation Ads. LinkedIn Lead Gen Form optimization with CRM integration (Salesforce, HubSpot, Marketo). Website retargeting, video viewer retargeting, and company page visitor retargeting. LinkedIn Conversion API (CAPI) setup. Multi-touch attribution and pipeline revenue reporting connecting every LinkedIn ad campaign to pipeline and closed deals. HeyOZ manages every piece of the LinkedIn advertising operation.

A general PPC agency manages Google Ads, Meta, and potentially LinkedIn as one channel among many. A specialist linkedin ads agency like HeyOZ operates exclusively in B2B and understands that LinkedIn advertising requires a fundamentally different strategy than search or social. LinkedIn has unique targeting that no other platform offers — job title, company size, seniority, and industry simultaneously — but most generalist agencies use only basic demographic targeting and miss the platform's core advantage. LinkedIn also operates on a 211-day B2B sales cycle, not a 30-day attribution window. HeyOZ builds full-funnel LinkedIn advertising strategies around the 95:5 rule, implements proper multi-touch attribution, and connects ad spend to pipeline and closed revenue rather than measuring LinkedIn performance on last-click conversions.

HeyOZ uses all LinkedIn ad formats strategically based on campaign objective and funnel stage. Sponsored Content — single image, video, carousel, and document ads — for awareness and demand generation in the LinkedIn feed. Lead Gen Forms embedded in Sponsored Content for high-converting lead capture: LinkedIn Lead Gen Forms convert at 13% versus 2–5% for external landing pages. Message Ads and Conversation Ads for direct outreach to target accounts and retargeting engaged prospects. Dynamic Ads for personalized retargeting at scale. Text Ads for cost-efficient bottom-of-funnel conversion support. The format mix HeyOZ selects is determined by funnel stage, audience size, and campaign objective — not by default LinkedIn Campaign Manager settings or what is easiest to produce.

HeyOZ recommends a minimum LinkedIn ad spend of $3,000 per month with a 3-month runway to see meaningful results. LinkedIn CPCs average $3.94, with SaaS and technology companies facing CPCs up to $8.04 — significantly higher than Meta or Google Display. Below $3,000 per month in ad spend, audience sizes are too small to generate statistically valid test data, and the signal-to-noise ratio in LinkedIn's optimization algorithm is insufficient to learn what is working. HeyOZ does not work with companies spending under $3,000 per month on LinkedIn ads because the economics do not support building the pipeline that justifies the linkedin ads agency engagement. The HeyOZ Essentials plan covers up to $10,000 per month in ad spend, Growth covers $10,000–$50,000, and Enterprise handles high-volume budgets.

Yes. HeyOZ sets up LinkedIn Lead Gen Form integration with Salesforce, HubSpot, Marketo, and other major CRM platforms so leads flow directly from LinkedIn into your pipeline without manual CSV exports or data delays. HeyOZ also implements LinkedIn Conversion API (CAPI) to improve attribution accuracy — CAPI sends conversion data directly from your CRM back to LinkedIn, allowing the algorithm to optimize for actual pipeline and deal value rather than just form fills. This end-to-end CRM integration is what allows HeyOZ to connect LinkedIn ad spend to pipeline stages and closed revenue with confidence, not correlation. HeyOZ considers CAPI setup a non-negotiable component of any serious LinkedIn advertising program.