cid:127) Video display ads drive 120% more engagement than static image formats, and video ads
mprove brand recall by 80% compared to static ads.
cid:127) Video ads account for over 37.5% of total ad spend on Meta in 2026, reflecting where advertisers are seeing the strongest returns.
cid:127) 90% of marketers say video ads increase conversions, and landing pages with video see 53% higher conversion rates than text-only pages.
cid:127) Video and carousel ads consistently drive higher CTRs and more cost-effective acquisitions than single-image ads on Meta, according to 2026 benchmark data.
cid:127) 68% of people prefer learning about products via video, and 96% of consumers watch an explainer video before making a purchase.
cid:127) Social video ads outperform display video ads in ROI by 2.4x for consumer brands, making social platforms the primary battleground for video advertising.
Video Advertising Agencies Scale Creative Production Powered by HeyOz: The AI Ads Factory for Video-Led Agency Teams A video advertising agency managing multiple clients needs a production pipeline that keeps pace with platform demands. Every video needs supporting content: ad copy variants for the media buying platform, social captions for organic distribution, email copy for the launch, and
About the author
Ahad Shams
Ahad Shams is the Founder of HeyOz, an all-in-one ads and content platform built for founders and small teams. He has worked across consumer goods and technology, with experience spanning Fortune 100 companies such as Reckitt Benckiser and Apple. Ahad is a third-time founder; his previous ventures include a WebXR game engine and Moemate, a consumer AI startup that scaled to over 6 million users. HeyOz was born from firsthand experience scaling consumer products and the need for a unified, execution-focused marketing platform.