HeyOz HeyOz
vs HeyGen

HeyOz vs.
HeyGen

Compare the capabilities of HeyOz and HeyGen — and discover how HeyOz helps you generate hundreds of high-converting ad variations instantly to find your winners faster.

Your first 3 static ads are free

Then Basic is $31.49 for your first month. Billed monthly.

Skincare static ad
Serum bottle product shot
UGC-style serum video
Fashion sale static ad
Made in HeyOz
Side by side

HeyOz vs HeyGen, feature by feature

Checked against each product's own website. Where HeyGen is stronger, the table says so.

HeyOz
HeyGen
Brand setup
Learns your brand from your website
Yes Logo, colors, fonts, products, voice and audience
Not listed
Brand kit saved and reused on every ad
Yes Every format starts from it
Not listed
Customer profiles
Yes Drafted from your site, and you can edit them
Not listed
Ad formats
Static image ads
Yes
Not listed HeyGen's published output is video
Carousels
Yes
Not listed
UGC-style avatar videos
Yes Avatar library and custom actors
Yes 500+ stock avatars, custom avatars and voice cloning
Product shoots and fashion try-on
Yes
Not listed
Clone an ad you like
Yes Video Cloner and static ad cloning
Not listed
Cinematic camera control
Through the video models
Not listed Avatar-led video rather than generated scenes
Models and volume
Leading image and video models
Yes Seedance 2.0, GPT Image 2, Veo 3.1, Kling 3, Nano Banana Pro
Their own avatar models Advanced AI models on Pro and above
Unlimited generations on some models
No Every generation uses credits
No 600 credits on Creator, 1,000 on Pro
Publishing and help
Schedule posts to Instagram, TikTok and Facebook
Yes 1 account per platform on Basic, unlimited on Pro
Not listed
Our team makes the ads for you
Enterprise plan From $599/mo
Not listed
Pricing
Cheapest paid plan
$19.99/mo Starter, 100 credits, all core features
$29/mo Creator, 600 credits, up to 30-minute videos
Everyday plan
$44.99/mo Basic, 250 credits
$49/mo Pro, 1,000 credits, advanced AI models
Yearly billing discount
No Monthly billing only
Yes Discounted annual billing

"Not listed" means we couldn't find it on heygen.com. If that has changed, tell us and we'll update the table.

Pricing

What your money makes each month

A credit isn't the same unit on both sites. Compare what each plan makes, not the credit count.

HeyOz Basic
Best value

$44.99 /mo

Start with 3 free static ads. Then $31.49 for your first month.

What 250 credits makes

Static ads · 2 credits each about 125
Standard videos · 10 credits each about 25
  • Brand kit built from your website
  • Static ads, carousels, UGC videos, product shoots and try-on
  • Scheduling to Instagram, TikTok and Facebook
  • Seedance 2.0, GPT Image 2, Veo 3.1, Kling 3 and more
Make ads from your website
HeyGen Pro
Their recommended plan

$49 /mo

Billed monthly. Discounted on annual billing.

What the Pro plan covers

Credits a month 1,000
Maximum video length 30 minutes
Seats 1
  • Unlimited photo avatars, plus custom avatars
  • 1,000+ voices in 175+ languages, with voice cloning
  • No watermark, and access to advanced AI models

HeyGen is the stronger tool for talking-head video, with 500+ avatars, voice cloning, 175+ languages and clips up to 30 minutes. HeyOz Basic is $44.99 a month against $49 for HeyGen Pro, and makes static ads, carousels and product shoots alongside UGC video, then schedules them. If long-form avatar video or dubbing is the job, HeyGen is built for it.

Prices from heyoz.com/pricing and heygen.com/pricing, before tax. HeyGen also has a free plan, Creator at $29/mo and Business from $149/mo plus $20 a seat.

Why HeyOz

Built around your brand, not around a model list

Three things you get on HeyOz that HeyGen doesn't list.

Brand kit

It reads your brand before it makes an ad

Paste your website. HeyOz pulls your logo, colors, fonts and products, then drafts your voice and your customer types. You check it once, and every ad after that starts from it.

How URL to ad works
Brand information Ready
A
Allegro Example brand ↗

Sparkling tea · UK, EU · 3 reasons to buy

Visual identity Needs review
Aa 12.

2 logos · 1 palette · 2 fonts

Voice and tone Ready

Calm energy, no crash

Warm · Plain · Upbeat

Target audience Ready
Wellness seeker, 29 Wellness seeker, 29 Active performer, 34 Active performer, 34 Busy professional, 41 Busy professional, 41

3 customer types · 1 drafted

Carousel ad example
Carousel
UGC video ad example
UGC video
Product shoot ad example
Product shoot
Static ad ad example
Static ad
Product in hand ad example
Product in hand
Ad formats

15+ ad formats from the same brand kit

Statics, carousels, UGC-style videos, product shoots, try-on and cloned ads all use the same colors, fonts and voice. You pick the format. You don't rewrite the brief each time.

Static adsCarouselsUGC videoProduct reshootFashion try-onAI influencerVideo clonerImage to ads
See all formats
Publishing

Schedule it where it runs

Connect Instagram, TikTok and Facebook, then schedule posts from the same place you made them. No downloading, renaming and uploading again.

See account limits by plan
HeyOz publish screen
Spring launch carousel Mon 9:00
Scheduled
UGC hook, 15s Wed 18:30
Scheduled
Static ad, 4:5 Fri 12:00
Draft

Questions people ask before switching

Is HeyOz cheaper than HeyGen?

Slightly, for everyday use. HeyOz Basic is $44.99 a month and HeyGen Pro is $49. HeyGen's Creator plan is $29 for 600 credits, and HeyGen also has a free plan with 3 watermarked videos a month.

Can I try HeyOz before I pay?

Yes. Your first 3 static ads are free. After that, Basic is $31.49 for your first month, then $44.99 a month, billed monthly.

What does HeyGen still do better?

Long-form talking-head video. HeyGen does clips up to 30 minutes on Pro and 60 on Business, with 500+ avatars, voice cloning and 175+ languages. For a training module or a dubbed recording, that is HeyGen's territory.

Does HeyGen make static ads and carousels?

Its published output is video. HeyOz makes static ads, carousels, product shoots and fashion try-on alongside UGC video, all from the same brand kit.

Can I use the same AI models on HeyOz?

HeyOz runs Seedance 2.0, GPT Image 2, Veo 3.1, Kling 3 and Nano Banana Pro for images and video. HeyGen runs its own avatar models, with advanced models on Pro and above.

What does a HeyOz credit get me?

A static ad costs 2 credits and a standard video costs 10. So the 250 credits on Basic make about 125 static ads or about 25 standard videos.

Can HeyOz post to my social accounts?

Yes. Connect Instagram, TikTok and Facebook and schedule from the same place you made the ads. Scheduling is not listed on HeyGen's plans.

Is there a yearly plan?

Not on HeyOz right now. Plans are billed monthly. HeyGen discounts its plans on annual billing.

Compare HeyOz with other tools

See how HeyOz stacks up against the industry's leading tools.

HeyGen is a trademark of its owner. HeyOz isn't affiliated with or endorsed by HeyGen. Competitor details come from heygen.com and may change.